Most consumer apps pay $15 or more per user on Meta. Organic doesn't work that way. It compounds.
Colin Madden runs organic UGC for consumer apps. GoWish went to #1 on the App Store on 150M views in 90 days at a $0.59 CPM, and put on 160K users in one day. Spoil Me got 255K users in about 10 weeks. Incohearent did 52M views. 50+ programs, 500M+ views, 30K+ posts.
This isn't the agency. Colin doesn't run your campaign in here. You do. That's the whole reason it's $97 a month and not a retainer.
Inside is the course he built out of those campaigns. About 45 minutes:
How to pay creators so your blended CPM stays between $2 and $5, and why $6 to $7 kills the campaign How to recruit a roster when you already know most of them won't last How to brief 5 formats at once instead of guessing at one How to run the kickoff call so creators deliver instead of ghosting Which content pillars drive downloads, not just views When to cut, and why 41% of creators are gone after month one How to review content at volume without it falling apart
Plus the chat, the wins, and intros with everyone else running this.
Month one isn't a bet. It's a diagnostic.
$97 a month. Cancel anytime.